NO BLOWDRYER NEEDED The only wet-to-dry styler that utilizes patented rotating technology to straighten, add curls, and waves, while simultaneously drying hair. Skip the blow drying and easily get that coveted blowout look. MAX WET TO DRY dries by whisking water out of towel-dried hair and safely venting it away. The innovative 2-way rotating technology ensures easy styling in the natural direction of the hair, maximizing the smoothing and polishing performance to deliver a super soft and shiny finish. FASTER, HEALTHIER STYLING Our innovative technology uses constant motion to perfectly style without crushing the hair between two scorching hot plates. With 360° of straightening power, MAX WET TO DRY allows you to style faster and exposes your hair to less damaging heat. The tourmaline ceramic heated plate allows MAX WET TO DRY to maintain a consistent heat up to 425°F for maximum speed and styling efficiency. FRIZZ-FREE FINISH Innovative wet-to-dry ionic bristles emit ions to reduce frizz and deliver maximum shine. The rounded design of the barrel prevents crushing and creasing, resulting in salon-worthy, healthy hair with volume. STYLING VERSATILITY The revolutionary design of the 1.25” two-way rotating barrel dries and straightens hair and gives you the option to easily add curl, body, and shine to damp or dry hair. Style starts at the root; glide over roots to straighten and smooth, even start rotation at the base and lift to enhance volume. Effortlessly add those voluminous curves by directing MAX WET TO DRY away from your face. Go one step further and wrap strands around the barrel to create curls and beachy waves that last for days. Use on all hair types: long, short, thinning, thick, coarse, curly, straight, and frizzy. For best results, use on towel dried hair.